With the announcement of the Maschine MK3, I've seen a lot of comments on various sites about whether or not current MK1 or MK2 owners can get an upgrade option. The answer from NI is - nope. Now, of course it's business and businesses are trying to make money - I get that. Some may argue that it's a new product so if you want it, you have to pay full price for it. Sure, I understand. However, what I don't understand is how there's no upgrade option at all. I know it's both hardware and software together, but it's still the same product line: MK1 --> MK2 --> MK3. But check this out: From the Reason website, it clearly shows that if you currently own Reason and want to upgrade to version 9, there's an option for that. They're not forcing you to buy the full version all over again. With Native Instruments, there is no option at all. Maschine is a hardware unit plus software, and even if the MK3 comes with a different version, it doesn't matter. It's still on the same product line, so essentially it should be an upgrade. I've seen on their forums where many are saying, "it's only $599". Hold on. That's U.S. pricing. In Canada it's $799. Plus there's tax. Shipping. So for me it could cost over $900! How is that fair? Anyway, I just wanted to vent about it because I think NI should give their customers upgrades. What do you think about this? Not just with NI but with any company that doesn't give upgrades?