I think most producers these days and even fans use the word beats in general.
but then you do have producers who are now creating more professional instrumental projects.
but the word beats is more global now even for the regular non music person...
I think the best thing is to go in with no pressure but still with a certain mindset to make a good number of decent beatts per day or week. also depends on the type of beat and purpose. some producers pump out same sounding beats for mixtape artists or to sell beats but then theres some who...