If you have a Spotify account and you want to promote it to increase plays and listeners on spotify, this article will give you the necessary steps to take to promote your music on Spotify with effectiveness. So sit back, relax, and read on! MAKE SURE YOUR MUSIC IS ‘ON AIR’ Your music being ‘on air’ means that your music is on several music media sites such as Youtube, Soundcloud, or others. The thing is, when your music is ‘on air’, it will be easier to stream your music on Spotify. By putting your quality music ‘on air’, you not only make money from your music, but you also increase your profile followings and song playlist adds so your fans can listen continuously. VERIFY YOUR PROFILE When you have a verified Spotify profile, you can connect with your fans and potential clients. Verified profiles show off artist’s discography, promotes tour dates, your biography, and many other details. Additionally, when tracks are added to your song playlists, your followers will get notified. Your follower base has the potential to be a promotional channel for you. This can increase plays and listeners on spotify. CREATE QUALITY PLAYLISTS When you have a good taste in music, and you have quality music on your playlists, you will gain followers. When creating your song playlists, keep in mind that streaming services can use your playlists to promote discovery. So make sure you have playlists constantly available, be active on Spotify and share your song playlists. CONNECT YOUR SPOTIFY TO YOUR WEBSITE When you put the Spotify button on your site, your fans who browse through your page can easily discover your song playlists and listen to them. You can also connect your Spotify to any other profile of yours. KEEP TRACK OF YOUR METRICS Keep tracks of your growth and how your campaigns help in promoting your Spotify. This way, you know which is the best practice to promote your music.